Microsoft wants you to judge ‘true and false’ in the face of online fake news

The ever-evolving online world presents everyone with a huge challenge: disinformation. But as different companies try to control and eliminate fake news from the web and its platforms, Microsoft is announcing it's going down a different path -- letting people decide what's real and what's fake.

microsoft wants you to judge true and false in the face of online fake news

In an interview with Bloomberg, Microsoft President Brad Smith expressed the new approach as the concept of censorship is at the center of the debate when it comes to dealing with fake news online. Recall that Microsoft proudly announced early in the Russia-Ukrainian war that it would limit the presence of Russian propaganda on its platform. However, big tech companies are now changing their minds.

https://www.bloomberg.com/news/articles/2022-09-21/microsoft-won-t-say-what-s-false-when-labeling-propaganda-online?srnd=technology-vp

"I don't think people want the government to tell them what's true and false," Smith told Bloomberg. "And I don't think they're really interested in having tech companies tell them."

This indicates that the company plans not to label social media posts as fake news, expressing its stance on online censorship. That's good for free speech, but it could be a bigger challenge for a society already experiencing widespread disinformation and misinformation online. For example, in a recent study by the Pew Research Center, 33 percent of TikTok users said they use the platform for news. However, NewsGuard researchers found that about one-fifth of videos automatically recommended by the platform contained misinformation. And in a 2022 study published in Statista, 38.2% of Americans admitted they accidentally shared fake news, while 67% thought fake news would only cause a lot of confusion. With Microsoft having a huge presence online through its numerous platforms like Bing and MSN, the decision not to interfere with fake news identification could make the experience more common.

Social Media and News Fact Sheet

Nonetheless, Microsoft considers such content to be part of the information they need to present to users in order for them to take a position on a particular issue.

“We have to be very thoughtful and careful because — as is the case with every democratic government — fundamentally, people very rightly want to make their own decisions, and they should make them,” Smith explained. "Our whole approach needs to give people more information, not less, and we can't stumble across and use what others might think of censorship as a tactic."

Author: King
Copyright: PCSofter.COM
Permalink: https://pcsofter.com/news/5900.html

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